Time for some fun facts! Fact: Anderson Cooper is a huge pop culture junkie. Also fact: Anderson Cooper’s new daytime talk show is leveraging social media for promotion and connecting viewers before it airs on Sept. 12. I can’t afford cable, but when I can I will probably have to DVR this new one. Here’s the promo:
I have not been this pumped about a new daytime talk show in a long time, if ever. Oprah set a sort of golden standard or formula (which by the way, disclaimer – I’m on the fence with Oprah and was pretty impressed with this blog & fascinating life experience of “Living Oprah”). Everything else on daytime tv, at least for me, has not seemed quite as captivating. I think this show’s biggest challenge is going to be marrying style and substance. Yes, content is king, even on the small screen. Will the masses be more engaged to current events and real issues, if discussed with Kim Kardashian and Justin Bieber? Will the show be coereced into blatant self promotion of its guest stars? Who will be the “average Anderson viewer”? Continue reading
