Change Is Good

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Like a million plus bloggers before me, sorry for not posting in such a long time. If you can’t get enough of me, stalk me follow me on Twitter! It has been a very busy time of volunteering, networking, learning and family/personal commitments, reading, exploring, organizing, planning, and dreaming (productively). In addition, I’ve also crammed in an obsessive amount of emails, Foursquare check-ins, apps, books, seminars, and to-do lists. And between an iPhone, Nook Tablet, 2 Zunes, GPS, & a laptop, I have made charging mobile devices an integral part of my lifestyle.

For longer than one might expect, I have been thinking a lot about how to best re-brand this site and re-activate the blog. Since the URL is my first and last name, there is obviously a lot at stake here. Mostly this site has focused on the intersection of current arguably recent events, PR, and social media. While I am passionate about these three things, I am also passionate about a lot more, too.  Continue reading

Wendy Williams Audience Photo – Tag Yourself on Facebook

How you doin’?!! 

Just thought it was cool that the Wendy Williams show is now uploading photos of the audience and is encouraging folks to tag themselves! The audience will never forget the experience of the show and I think this is a fun way to create some buzz!

You can also catch Wendy for an “after the show” video on YouTube.

What talk show are you most interested in seeing live?! 

Anderson Cooper Launches New Show with Social Media

Time for some fun facts! Fact: Anderson Cooper is a huge pop culture junkie. Also fact: Anderson Cooper’s new daytime talk show is leveraging social media for promotion and connecting viewers before it airs on Sept. 12. I can’t afford cable, but when I can I will probably have to DVR this new one. Here’s the promo:

I have not been this pumped about a new daytime talk show in a long time, if ever. Oprah set a sort of golden standard or formula (which by the way, disclaimer – I’m on the fence with Oprah and was pretty impressed with this blog & fascinating life experience of “Living Oprah”). Everything else on daytime tv, at least for me, has not seemed quite as captivating. I think this show’s biggest challenge is going to be marrying style and substance. Yes, content is king, even on the small screen. Will the masses be more engaged to current events and real issues, if discussed with Kim Kardashian and Justin Bieber? Will the show be coereced into blatant self promotion of its guest stars? Who will be the “average Anderson viewer”? Continue reading

What’s Shakin’? – Social Media (#Winning)

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Usually when earth-shattering (pun intended) news happens, it is thousands of miles away. Mass media usually incorporates eye-witness tweets, mobile videos, and other forms of social media — but still I feel removed.

Until today’s 5.8 earthquake.

Immediately my Twitter stream lit up with the news, several minutes before major news websites provided any information. And I wasn’t the only to notice:

Follow @pwsoneil!

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MTV’s 30th Anniversary: A Curtain Call for Mass Media

Fan popart image of the MTV logo. Click for source.

Fun fact: When MTV signed on, Barack Obama was 19 years old. Click here for more fun facts.

Today marks the 30th Anniversary of the launch of MTV. It is an occasion sure to bring a surge of warm nostalgia or creepy OMG Am I Really That Old?! thoughts for millions. And many are praising MTV for being a pioneer in modern entertainment and advertising. Beyond that however, I suspect MTV’s big 3-0 will become a final curtain call for the decline of mass media due to social media/web 2.0/mobile diversification.

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